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Kayak.com chooses Port25 Solutions Inc. for faster email delivery and streamlined authentication support Ellicott City , MD, March 3, 2009 -- Port25 Solutions, Inc. the leading solution for enterprise email delivery infrastructure software with a substantial global footprint announced today that Kayak.com has selected Port25’s flagship product, PowerMTA, to help fulfill its digital messaging requirements. PowerMTA combines inherent scalability, real-time delivery reporting including bounces and the most extensive delivery control available to make it easier for sender campaigns to reach recipient inboxes. In addition, PowerMTA enables authenticated delivery of commercial email without the costly integration or extensive customization that is normally required when using traditional open-source MTAs (message transfer agents). Kayak.com is the world’s largest travel search site. It searches hundreds of travel sites from all over the world, providing subscribers with detailed information and directly routing them to the source for convenient purchase. Its comprehensive search provides prices and itineraries for hundreds of airlines, more than 200,000 hotels, all leading rental car brands, and 18 cruise lines. Kayak.com uses PowerMTA to distribute industry-leading Fare Alerts to over 1M users per week, which notify consumers via email when the airfare meets or beats the user’s desired price. PowerMTA introduced the following optimizations to Kayak.com’s Fare Alert program:
“Given that availability and pricing can change at a moment’s notice in the travel space, it’s important that the latest information reach customer inboxes as soon as possible. PowerMTA™ not only helps Kayak.com by ensuring timely delivery of its email Fare Alerts and providing proper originating identity validation to receiving messaging gateways , but it also provides the delivery control necessary for Kayak campaigns to easily adhere to published gateway receipt specifications. This means that Kayak.com will now benefit from enhanced deliverability achieved without making any performance sacrifices.” said Russell Fletcher, VP for Port25 Solutions Inc. "We''re honored that Kayak.com has greatly enhanced its sending infrastructure with PowerMTA and has entrusted it to deliver such highly relevant email content to its subscriber base."
About Kayak.com About Port25 Solutions Contact Port25 and PowerMTA are trademarks of Port25 Solutions, Inc.
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